Performance creative — Singapore / Worldwide

Social
Media Ads

Hook-driven, scroll-stopping content, built to be tested and scaled.

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02 — IntroductionSocial Media Ads

Built to stop the scroll, then be tested.

Photo and video made to perform as paid social ads for Meta, TikTok and beyond.

03 — How it worksSocial Media Ads

How it works

From brief to ad-ready cuts. Four steps, built for testing.

Two colleagues talking in a pantry
01

Brief & Angles

Hooks, angles and formats worth testing.

02

Script & Storyboard

UGC-style scripts built around the first 3 seconds.

03

Production

Native-feeling content: studio, location or creator-led.

04

Edit & Variants

Multiple hooks and cuts, sized for every placement.

04 — Why it worksSocial Media Ads
Yindii bag beside pastries

Why it works

What performance creative needs, and what we're built to deliver.

  • 01
    Hook-firstEvery cut leads with the first 3 seconds.
  • 02
    Built for testingSeveral angles per shoot, A/B-ready.
  • 03
    Platform-nativeShot vertical, cut native.
  • 04
    Full turnaroundConcept to final cut, in-house.
05 — Marketing funnelSocial Media Ads

Where it sits on the funnel

Performance creative maps to every stage, not just the bottom.

Awareness

Cold-prospecting ads with scroll-stopping hooks.

Consideration

Retargeting with social proof.

Conversion

Offer-led, CTA-driven creative.

Loyalty

Retention and upsell content.

06 — CapabilitiesSocial Media Ads

Capabilities

Shot, cut and graded in-house.

Smiling guest in a suit
01

Photography

Product and lifestyle stills for feed and ad placements.

02

Videography

UGC-style and studio video for Meta and TikTok.

03

Edit & Colour

Multiple cuts and hooks, ready to test at speed.

07 — RetainersSocial Media Ads

Retainer packages

Ongoing content built around your ad spend. Photo, video, or both.

Photo retainer

1 Month

1 shoot day · 15+ edited photos · 48h turnaround

Contact us for pricing

2 Months

1 shoot day/mo · 15+ photos/mo · priority turnaround

Contact us for pricing

3 MonthsBEST VALUE

1 shoot day/mo · 15+ photos/mo · priority + strategy call

Contact us for pricing
Video retainer

1 Month

1 shoot day · 6 ad-ready cuts · multiple hooks

Contact us for pricing

2 Months

1 shoot day/mo · 8 ad-ready cuts/mo · multiple hooks

Contact us for pricing

3 MonthsBEST VALUE

1 shoot day/mo · 10 ad-ready cuts/mo + monthly strategy

Contact us for pricing
08 — WorkSocial Media Ads

The work

Shot, edited and tested for paid social.

Personal brandingFall in Love
GarnierGarnier Academy
Overheard In The Pantry
The Straits TimesOverheard In The Pantry

Coinbase Singapore — Day In The Life · Watch on X ↗

09 — BrandsSocial Media Ads

Brands & collaborations

A selection of the brands, agencies, venues and artists we've worked with.

10 — ContactSocial Media Ads

Let's make something together!

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